Privacy Policy
How FrontivaAI collects, uses, stores and deletes personal data, written under India's Digital Personal Data Protection Act, 2023 and the DPDP Rules.
The short version
- Calls are transcribed, not audio-recorded. No recording of any call is kept.
- Application data and transcripts sit in our own AWS account, in the Mumbai region.
- We never sell personal data, and never use one business's call data to answer another business's callers.
- Consent can be withdrawn, and data deleted, by emailing privacy@frontivaai.in.
Who is responsible for what
For the business buying FrontivaAI we are the Data Fiduciary for account, billing and support data. For the people who ring that business, the business is the Data Fiduciary and FrontivaAI is its Data Processor - we handle caller data on that business's instructions and for that business only.
What is collected
- From customers: name, business name, work email, phone, billing details, and the services, prices, hours and staff loaded into the agent.
- From callers: phone number, a written transcript of what was said, appointment or enquiry details, and the language of the call.
- Automatically: call metadata, and Google Analytics 4 usage data on this website.
How long it is kept
Transcripts and summaries up to 12 months while the service is active; everything deleted within 60 days of termination; encrypted backups purged within 90 days; audit logs up to 24 months. Call audio is not retained at all.
Who else processes it
A small number of sub-processors are involved, and we publish them by category rather than by vendor name - the named list describes our architecture as much as our data flows, so it goes to customers and to procurement teams under NDA instead. What each category touches, and whether it leaves India, is published in full:
- Cloud hosting and database - application data, transcripts, contacts and metadata. India, in our own AWS account in the Mumbai region.
- Cloud telephony and WhatsApp delivery - phone numbers, live audio in transit, call metadata and confirmation messages. India.
- Speech recognition - live audio during the call. May involve processing outside India.
- AI language inference - transient transcript and prompt-response data. May involve processing outside India.
- Text to speech - the text of the agent's replies. May involve processing outside India.
- Internal operations alerting - caller number, business type and call outcome. Outside India.
Workflow automation runs on n8n hosted by us, not a third party. To request the named list under NDA, email legal@frontivaai.in.
{/* __FV_SUBPROC_PRIVATE_V2__ */}Your rights under the DPDP Act
Access, correction, erasure, withdrawal of consent, nomination, and grievance redressal. Withdrawal is as easy as giving consent. Contact privacy@frontivaai.in; unresolved complaints may be taken to the Data Protection Board of India.
Sub-processors · Full retention schedule · Terms of Service · Cookies
If this sounds familiar
- We keep missing calls - what is that costing?
- Customers ring after we close
- The line is engaged all morning
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- People book and then do not turn up
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